Just finishing up a new blog site for my pal Mikhaila Stettler called the Destiny Project. This is another example of a WordPress site custom designed using the powerful and flexible Thesis theme. It does not currently even look like a blog but has all the powerful Content Management System (CMS) features that my clients love. And Mikhaila will start adding blog articles soon. Blogs and Thesis theme especially is VERY search engine friendly out of the box so our chances of high Google rankings with this site are good.
No more calling your web designer (not even me) to make site changes, in WordPress you can do them yourself. And it’s quite easy. I will show you how.
You may be surprised at how inexpensive these powerful web sites can be. Already have a site? No worries, just add another to link to your main site and give you extra exposure. Especially if you have a static HTML type site, adding a blog site is the best thing you can do for your search rankings and online marketing efforts.
This from a media specialist at Google: on how to target gmail with your adwords account. Talk about “entering the conversation already going on in your prospects mind”!
Imagine, someone gets an email about losing weight and your weight loss ad shows up on the right side. Or someone asks about the best vacation rental in La Jolla, CA and bang, your ad shows up right along side the email.
The volume is low on these compared to other forms of site exposure BUT the relevance is high and the conversions have been huge in some testing. May take some creative choice of keywords but potential is great.
Check it out and let me know if you plan to include as part of your adwords strategy. (We can help.)
Just competed this new inspirational movie for The Arbinger Group and Berrett-Koehler Publishers, promoting the popular book on business and personal leadership: Leadership and Self-Deception, which has a near cult following and has spread via word of mouth over the last few years. This little movie may help that viral effect and we hope for it to help sell lots of new books. Arbinger produced the video but we added the viral “wrapper” and last screen with back end opt-in form.
Sign up for a free PDF of the last 2 chapters of the book for a taste. Warning: you may wish to buy the book after reading the PDF. Good news: there’s a 30% off link in there with free shipping too.
New feature on this one: the embed option I am using here to embed it on my own blog now is not autoplay (a bit annoying on blogs) and requires that you click the screen to begin playing. Try it, you’ll like it.
Just added: It works! My friend Jeff added movie on his blog (using new embed feature) and got this from a reader:
Dear Jeff,
Your New Paradigm Digest is greatly appreciated. It’s led me to many people and ideas of interest and value that I would have otherwise missed. The latest item to really catch my eye was the presentation by the Arbinger Institute regarding Leadership & Self-Deception. I don’t do this often, but that day I went out and bought the book. – Mo Charbonneau
The recent $Million Video Boss launch by Andy Jenkins sold out in just a few hours thanks to his engaging videos, which produced more than 3000 comments on the launch blog. Click below for a free PDF case study showing how Andy did it and how you can also use these key elements in your own marketing.
Just finishing up a new blog site for my pal Mikhaila Stettler called the Destiny Project. This is another example of a WordPress site custom designed using the powerful and flexible Thesis theme. It does not currently even look like a blog but has all the powerful Content Management System (CMS) features that my clients love. And Mikhaila will start adding blog articles soon. Blogs and Thesis theme especially is VERY search engine friendly out of the box so our chances of high Google rankings with this site are good.
