Nov 23 2008
Archive for November, 2008
Nov 21 2008
New Flash Movie for Mark Albion’s More Than Money
Hot off the virtual press! check out this recent Flash production. Used an existing movie (with permission) produced by high end Free Range Studios, added the share, free gift opt-in, and full screen options, geared up for viral promotion to be passed from friend to friend.
Here’s the recent news from the publisher, Berrett-Koehler, my client.
Here’s a cool new way to experience Berrett-Koehler’s new book: More Than Money: Questions Every MBA Must Answer. In collaboration with author Mark Albion, we’ve created a 3-minute animated movie telling the story of a cocky MBA graduate trying to educate a fisherman in a small village. In the end, it’s the MBA who gets the education. Please give it a try, and if you like it, pass it on to friends, family and colleagues.
Free Gift : At the end of the movie, obtain your free gift, the payoff chapter from the book: Where Are You Going?
Join the Conversation: What’s you dream life work? How do you want to make a difference? Add your own dream and see what others are saying (see last page of movie).
Nov 12 2008
The Ultimate Ethical Bribe From Yanik Silver
Yanik has the ultimate job: he takes executives and ceos out on wild Dune Buggie adventures in Baja and such places and teaches them how to dramatically increase their sales and business and charges them $15K per such event.
Here’s a way to get the info from one of these $15K events for less than $10 (shipping and handling). This is a real no brainer and I have mine on order. A long time student and collaborator with Dan Kennedy, his sales flow and marketing methods are brilliant. Follow this link and read his sales letter to learn even if you do not buy it.
Read this from Yanik and get your own via the link below.
Q. What exactly is the deal?
A. You’re getting a special, $15k closed-door presentation entitled “Instant Leverage Points in Your Business That Bring You Surges of Cash”. It’s a presentation I did last January to 26 top-gun entrepreneurs and business leaders, who paid about $15k in membership fees and trip fees to come together in Baja, Mexico for Maverick Business Adventures.
Plus, I’ve bundled up this DVD, the MindMap I handed out, my newest book called “34 Rules for Maverick Entrepreneurs”, a 2 CD-Audio program and more – the only thing you pay for is s/h. (Just $7.95 U.S. or Canada and slightly more Int’l for a package easily worth 30x this meager amount.)
— Q. What is Maverick Business Insider?
A. As some of you know, I’ve been pretty much solely focused on my new Maverick Business Adventures® concept. It’s a combination of thrilling adventures, business sessions and giving back through charity and education to empower future entrepreneurs.
With a steep membership fee and strict qualifications there’s only a small, select group of top gun entrepreneurs who can be part of this. But there is a much larger group who can benefit from the collective wisdom here.
One part of Maverick Business Insider is the monthly newsletter with candid interviews with those Maverick members, who are self-made millionaires, and understand how to create a work/life balance, while having a positive impact on the world and their community by giving back. These are the real-life people who are quietly making fortunes on and offline and have cracked the code.
Another part of Maverick Business Insider is the collective ‘tribe’. There are events, community, call-in times and more. It’s an evolving list of benefits only for members.
—- Heard enough? Here’s where you can grab your intro package:
http://www.maverickbusinessinsider.com
Q. Why are you doing this?
A. 3 reasons really…
Reason #1: It’s an “Ethical Bribe” for you to try the new Maverick Business Insider newsletter.
Reason #2: It’s because this is a brand new resource so obviously we don’t have comments from members yet. I’m looking for your help after you’ve received the package to let me know your comments (good or bad).
Reason #3: This one might sound a bit corny but it’s true. My company’s “Big Hairy Audacious Goal” is to help ‘Maverick-tize’ 1,000,000 entrepreneurs by the year 2020 and impact 1,000,000 young entrepreneurs Quite frankly, I’m out to change the game of how business is played.
— Q. I’ve seen this before from X, Y, & Z? What makes your material different?
A. I really don’t see anything else in the marketplace that is speaking about not just the making money aspect, but a more balanced approach of having more fun and giving back more at the same time.
http://www.maverickbusinessinsider.com
— Q. What’s the catch?
A. None really. I’m probably making this too easy – but if you decide the Maverick Business Insider membership isn’t for you – just let us know before the first month is up and you won’t be billed a penny for ongoing membership. Plus you can even keep everything from this introductory package as my gift for giving it a fair shake. That means you do not need to send anything back!
Let me repeat that – you do NOT need to send one shred of material back!
But I do expect 2 things from you -
As much as I’d like to offer this to everybody – I only want the right individuals as members in here – so there are 2 initial filters that you must meet:
- Qualification #1: You must be willing to give it a fair chance and promise to apply the material shared. If you’re a ‘know-it-all-seen-it-all’ type this isn’t for you. Or, if you already know you are going to simply ask to cancel without objectively going through the material – save all of us the headache, grief and negative energy by not even signing up.
- Qualification #2: 5% pledge to charity of your choice. To help convince my fellow Mavericks to take part in this – they wanted to see their efforts rewarded (not monetarily) but through charitable contributions. I’m asking you to pledge giving back 5% to the charity of your choice from any additional profits you create using the information revealed as part of Maverick Business Insider. Frankly, there’s no way I can track this – it’s on the honor system. (We feature a charity we support in each issue and hope there will be a profound ripple effect from this.)
So there you go.
Hopefully all this answers a few more questions so you’ll simply say “maybe” and try the new ‘Maverick Business Insider’.
Get the whole scoop and find out about the special Fast- Mover Bonuses still remaining here:
http://www.maverickbusinessinsider.com
All the best, Yanik Silver
P.S. The next Fast-Action bonus is go away is tonight at midnight, ET. So don’t get left on the sidelines here – come join the Maverick tribe and create more profits, passion and purpose!
Nov 11 2008
Coconut Oil Case Study
UPDATE: Now #7 on the front page of Google! See the results.
original post:
I have been helping my client Nutiva to get traffic and sales for one of their best selling products, organic coconut oil. They currently rank on in the top 10 for “organic coconut oil” and “virgin coconut oil”, but the position for the main term coconut oil (very competitive) has always been just beyond reach at #11 on page 2.
This is not at all bad considering the competitive nature of this term. However, we naturally want to rank on the front page and are trying, not just because that is our job, but because Nutiva really is the premier provider of this stuff. And if you haven’t heard about coconut oil, you should go read the article linked above right now to find out more. (I started using it in cooking instead of olive oil and love it)
So, just now at 11:15pm Nov 10th, I put a new coconut page up on the Nutiva site. This one uses the concepts outlined on my LSI (latent semantic indexing) page to include related terms that we have not used before to create a high quality article which has been added to the bottom of this page. If Google likes this optimized content and extra relevance due to the use of these phrases, I am predicting that this page will jump up a few notches in the rankings. Stay tuned to see how we do… Join our RSS feed to track our progress.
Nov 05 2008
New Version of The Five Secrets Movie is Live
Update on the Five Secrets
The internet movie that went “viral” with our help is now released as a shorter, less than 4 minute version. As the previous was over 6 minutes, I think this one will do even better to capture attention and build the email list for publisher Berrett-Koehler, now over 4,000 names in just 5 weeks. Online surfers attention spans are notoriously short and 3-4 minutes is ideal for this format, I believe. Click image to the right or this link to view the latest Five Secrets Internet Movie.
The page views are now around 5,000 per day but we are gearing up for another promotion using Digg and other social sites. Over 260,000 views so far and we may hit 1 Million by first of the year if this trend continues.
Another cool update is that now when folks submit their name and email, they are automatically taken straight to a customized WordPress Blog page where they can leave their Secret in a comment feild below. This eliminates the tedium my client was experiencing having these all come into his email inbox. Movie to Opt-in to Blog for user interaction – a winning formula! You can see the Blog page here.
Allow us to package your message in this fashion and build your list fast and drive massive traffic to your website. (Well, with a bit of luck and good marketing efforts). It’s probably more affordable than you think. Contact us to discuss today.
Latest version below demonstates a new “embed” feature that allows anyone to include the movie within their web page as I have done here. The full screen and all functions work fine.
